Bergstrom Chevrolet of Middleton

Our Reviews

Richard J|2021 Chevrolet Equinox

Confirmed Service Customer

3/20/2026

It is quite easy to make service appointments on line. The service from the technicians was prompt, accurate, and thorough. And, I did not have to wait over an hour for an oil change and tire rotation like I did at my former dealer. Thanks! Rich Johnson, Madison, WI

Madison, WI

Scott D|2024 Chevrolet Trax

Confirmed Service Customer

4/25/2025

Excellent and quick service !

Verona, WI

Steven V|2025 Chevrolet Silverado 1500

Confirmed Sales Customer

4/25/2025

I had been shopping for a new truck for a couple of weeks. I narrowed it down to two trucks, one of which was at the Bergstrom Dealership. I stopped in and was met by Quinn Ducey. He was very knowledgeable about the truck and very easy to work with. This made my decision to go with Bergstrom very easy.

Lodi, WI

Michael B|2023 Chevrolet Bolt EUV

Confirmed Service Customer

4/24/2025

Great communication! Great experience.

Madison, WI

Perry A|2024 Chevrolet Corvette E-Ray

Confirmed Service Customer

4/28/2025

excellent, as always. Prompt attention by capable technicians

MADISON, WI

Thomas L|2021 Chevrolet Colorado

Confirmed Service Customer

5/9/2025

Very clean dealership and helpful courteous staff.

MILTON, WI

Chad C|2020 Chevrolet 1500 Silverado

Confirmed Service Customer

5/12/2025

Always get great, friendly service when I bring my vehicles to Bergstrom in Middleton. Brad Rolstad is one of the best service techs I’ve ever dealt with!

Ridgeway, WI

Dawn C|2018 Chevrolet Equinox

Confirmed Service Customer

5/14/2025

Great service and timeliness of diagnostics and repairs. Would have been nice to receive a loaner vehicle during the 2 days I was without a vehicle.

MOUNT HOREB, WI

Anne L|2023 Chevrolet Traverse

Confirmed Service Customer

5/17/2025

Video was great. We don’t want the extra $29 little can of cleaner. We get asked that every time. When we bought the car, we also bought the oil change package. Our bill needs to be adjusted every time, even though the main guy says he entered it into the system. We get the feeling he’s trying to upsell things we don’t need.

Lodi, WI

Sarah S|2025 Chevrolet Trailblazer

Confirmed Sales Customer

5/21/2025

Quinn was a fantastic salesperson throughout the buying process.

Waunakee, WI

Kristine C|2025 Chevrolet Trailblazer

Confirmed Sales Customer

5/21/2025

I am a repeat customer of Bergstrom, Zack was great to work with and found the vehicle I wanted with no problem. The process was time efficient and the staff was great.

Baraboo, WI

William M|2025 Chevrolet 1500 Silverado

Confirmed Sales Customer

5/21/2025

Quinn was awesome!

Madison, WI

Ernest L|2022 Chevrolet Equinox

Confirmed Service Customer

5/22/2025

The service department went out of their way to ensure we had the best result with our repair despite our insurance company that Did nothing but hamper the whole process. PLUS, we were allowed to drive a loaner vehicle the entire time our car was there. That is a huge plus and saved us a lot of money. We really are happy and can’t thank you enough.

MADISON, WI

Harry W|2023 Chevrolet Silverado 1500

Confirmed Service Customer

4/26/2025

Great mechanics, very friendly and courteous, shuttle drivers

Fitchburg, WI

Daniel K|2025 Chevrolet Trailblazer

Confirmed Sales Customer

4/28/2025

From start to finish, the process went about as smoothly and quickly as I could have asked for. They gave me a fair offer on my trade and found me a car that met what I was looking for.

Fitchburg, WI

Jenna R|2025 Chevrolet Tahoe

Confirmed Sales Customer

4/28/2025

We worked with Quinn D and he was very knowledgeable and helpful

WAUNAKEE, WI

William A|2007 Chevrolet Silverado

Confirmed Service Customer

5/13/2025

Great communication. Clear communication. Seem to try very hard to do a difficult task for me.

Middleton, WI

Alexander R|2025 Chevrolet Trax

Confirmed Service Customer

5/15/2025

Everyone was super friendly and helpful. I was in and out pretty fast. Only downside was the complimentary car wash, it left my car still dirty. Besides that, everything was great.

Verona, WI

Jan Or Mike K|2023 Chevrolet Tahoe

Confirmed Service Customer

5/20/2025

Service guys were great and the service was done quickly. TY

Waunakee, WI

Kassandra W|2025 Chevrolet Tahoe

Confirmed Sales Customer

5/23/2025

Zach, Kyle and Quinn were great to work with. Low pressure, accommodating and straightforward.

Waunakee, WI

Victor B|2025 Chevrolet Trax

Confirmed Sales Customer

5/23/2025

Good attention and commitment

Madison, WI

Steve G|2020 GMC 2500HD Sierra

Confirmed Service Customer

6/11/2025

Nice people and they treat people professionally

Poynette, WI

Kenneth S|2021 Chevrolet Corvette

Confirmed Service Customer

6/13/2025

The work was satisfactoy, but too expensive. It should not take 3 hours to replace a DCT transmission fluid filter. No way! They also diagnosed a faulty steering wheel heater and ordered a replacement. It is on back order with NO idea when it might arrive. Not the dealers fault, but GM should be able to give us (dealer and me) an estimate of when it might be available. Shame on GM, not the dealer.

Verona, WI

Cody K|2015 Chevrolet Traverse

Confirmed Service Customer

6/13/2025

Good communication and professional staff in the service department. I’m a bit concerned with the oil change technicians. This is the 2nd oil change that has resulted in a small oil pool on the garage floor from poor clean up by the technicians.

Madison, WI

Ronald B|2018 Chevrolet Equinox

Confirmed Service Customer

6/23/2025

Good service

MADISON, WI

Miriam L|2025 Chevrolet Trax

Confirmed Sales Customer

6/24/2025

Austin did an excellent job in finding us a maintenance plan that fit our needs. We came into the experience confident on the car we'd like to buy, and Austin listened to our needs and made recommendations accordingly. It was a painless buying experience, and now we have a lot of peace of mind having a reliable vehicle.

Deerfield, WI

Brian R|2024 Chevrolet Corvette Z06

Confirmed Service Customer

5/23/2025

It was great. Very professional and courteous staff. They treated me like a longtime customer.

Waunakee, WI

Greg M|2013 Chevrolet Corvette

Confirmed Service Customer

5/26/2025

Fixed two of three problems. Did oil change and replaced A/C controller on driver side. Did not fix driver door that will not automatically unlock when car is parked and turned off. Said that this should be set in options on dash, but options on dash displays "not available". Said they were not sure why it says not available and they would search for an answer. Have not yet heard back.

MADISON, WI

Paul W|2025 Chevrolet Silverado 1500

Confirmed Sales Customer

6/12/2025

Zack did great! We will be back

Sun Prairie, WI

Zach L|2025 Chevrolet Trax

Confirmed Sales Customer

6/19/2025

It was amazing! Austin was very helpful and got me the best deal I could

Prairie du Sac, WI

Raechel P|2020 Chevrolet Equinox

Confirmed Service Customer

6/22/2025

Service staff were great. Friendly, knowledgeable, and very helpful. Initial email/text communication for appointment setup was a little confusing, but the real live employees were fantastic. Thanks!

Madison, WI

Timothy G|2021 Chevrolet 1500 Silverado

Confirmed Service Customer

6/26/2025

Services. Center guys are awesome I’m happy with upper ownership with the 3% fee you advertise being different and customer friendly??

MADISON, WI

Lisa K|2025 Chevrolet Traverse

Confirmed Sales Customer

7/1/2025

It was great from start to finish!

Lake Mills, WI

Darren S|2025 Chevrolet Traverse

Confirmed Sales Customer

7/8/2025

Issac did a great job! He answered all of my questions and made the process very easy to complete the purchase of our new Traverse.

Oregon, WI

Rebecca R|2025 Chevrolet Equinox

Confirmed Service Customer

7/8/2025

Got my first oil change for my new car and also got some help with my Google Maps

Middleton, WI

Robert N|2023 GMC Terrain

Confirmed Service Customer

7/8/2025

Good service

McFarland, WI

Scott D|2024 Chevrolet Trax

Confirmed Service Customer

7/8/2025

Excellent service and great people !

Verona, WI

Mary W|2013 Chevrolet Cruze

Confirmed Service Customer

7/10/2025

Excellent care for my vehicle by talented technicians/mechanics. Great advice from the service personnel.

MADISON, WI

Zachary M|2025 Chevrolet Silverado 1500

Confirmed Sales Customer

7/10/2025

Kyle Garrigan is hands down the best person to work with while buying a new vehicle, he was fast with the entire process along with making sure I got everything I wanted. He was very nice and made the entire experience worth it.

Fremont, WI

Kevin J|2024 Chevrolet Colorado

Confirmed Sales Customer

6/24/2025

Got the deal done that I was happy with

New Glarus, WI

Steffen L|2017 Chevrolet Volt

Confirmed Service Customer

6/25/2025

There was constant confusion at the body shop: No one greeted me when I arrived, I had to find people. No one knew about my appointment until I asked several people. My courtesy ride back and forth was delayed by over 30 minutes both ways, with the app saying a driver was coming when he was not (as I confirmed by calling!). There was no written estimate until I insisted the day of the appointment; and that estimate was over $100 off without anyone asking me. On the other hand, the work done in the end was good. The car was also cleaned very well inside and out. And in the end, I could us GM Rewards for the entire 2K repair.

MADISON, WI

We But-N2 Autos L|2020 Chevrolet Malibu

Confirmed Service Customer

6/29/2025

Great service technicians very knowledgeable fast service

Madison, WI

Tom E|2023 Chevrolet Tahoe

Confirmed Service Customer

7/1/2025

John Sucki always takes care of any issues I might have

Middleton, WI

Kassandra W|1996 Chevrolet Corvette

Confirmed Service Customer

7/1/2025

Clear concise and direct

Waunakee, WI

Grant K|2025 Chevrolet Equinox EV

Confirmed Sales Customer

7/4/2025

We had Isaac as our salesmen. He was fantastic. Answered all of our questions. Will defiantly return for future purchases

Verona, WI

Donald B|2026 Chevrolet Equinox

Confirmed Sales Customer

7/9/2025

PURCHASED A VEHICLE FROM THE BERGSTOM FAMILY IN THE RECENT PAST, CAME BACK TO THE SAME GREAT EXPERIENCE AGAIN

Johnson Creek, WI

Dean M|2025 Chevrolet Tahoe

Confirmed Sales Customer

7/14/2025

Quinn D was great to work with. Contacted Quinn by phone letting him know what type vehicle I was looking for. No more work was needed on my end after that, Quinn took charge from that point on and made my vehicle shopping experience as simple as could be from making a decision on the vehicles he located for me as well as the final paperwork process, all was fast and efficient.

Dane, WI

Charlie W|2025 Chevrolet Traverse

Confirmed Sales Customer

7/15/2025

John was excellent, told us EVERYTHING ABOUT THE CAR.

WATERLOO, WI

Russ B|2025 Chevrolet Blazer EV

Confirmed Sales Customer

7/15/2025

Had an excellent experience at Bergstrom. Zack Larson and Kyle G. went above and beyond to get the car I was looking for. They were able to locate one a distance away and secure it. The buying process was straight forward with no pressures. We will be back in the future for all my car needs.

MOUNT HOREB, WI

Helen N|2025 Chevrolet Trailblazer

Confirmed Sales Customer

7/15/2025

fast friendly service excellent value for the price

Madison, WI

Marc R|2025 Chevrolet Traverse

Confirmed Sales Customer

7/16/2025

Zach did a great job. This is the 3rd vehicle that I have bought from him. I feel comfortable with him and trust his guidance when buying a vehicle.

MOUNT HOREB, WI

Robert H|2025 Chevrolet Tahoe

Confirmed Service Customer

7/21/2025

On time, courteous and professional service

Madison, WI

William H|2024 Chevrolet Silverado 1500

Confirmed Service Customer

7/28/2025

Had a part replaced and service done. All done ahead of time. Great communication during the whole process, kept me informed the whole time. Definitely would recommend them.

Monroe, WI

Chad C|2020 Chevrolet 1500 Silverado

Confirmed Service Customer

7/29/2025

I had a small leak in my front passenger side tire. I brought it in to have it looked at and the technician Brad Rolstad went above and beyond finding the leak was coming from damage inside the tire. It was fixed and an oil change later I was on my way.

Ridgeway, WI

Daniel H|2025 Chevrolet Traverse

Confirmed Sales Customer

7/29/2025

Rams suck

DeForest, WI

Lauralynn G|2013 Chevrolet Equinox

Confirmed Service Customer

7/29/2025

I have had my vehicles serviced at Bergstrom for a number of years and have always had a good experience. We brought my daughters Equinox in due to a vibration she was feeling intermittently while driving. The diagnosis was that both ball joints needed to be replaced which we did for $1600. Almost immediately the same symptoms continued, so we brought the vehicle back in a few weeks later got a different diagnosis and had the brake system issues repaired for $1300. Everyone was courteous but I couldn't help but feeling someone made a mistake in the initial diagnosis and we paid the price for it. I get mistakes can happen but as a business owner myself, I always try to make sure my customers walk away feeling a mistake I made wasn't at their expense. Just a little feedback since you asked...

DANE, WI

Daniel B|2025 Chevrolet Equinox EV

Confirmed Sales Customer

8/1/2025

Everybody at Bergstrom Chevrolet in Middleton was very helpful in the process of buying our new Equinox EV, especially our sales associate Quinn Ducey. We really appreciate their customer focused approach.

Verona, WI

Jean A|2026 Chevrolet Equinox

Confirmed Sales Customer

8/1/2025

Everything was explained in detail. No surprises. John is so personable we really like him. Very helpful. Followed up with us the next day to see if we had any questions.

Waunekee, WI

Celly C|2026 Chevrolet Equinox

Confirmed Sales Customer

8/11/2025

Good service, good price.

Madison, WI

Eric S|2025 Chevrolet Silverado 1500

Confirmed Sales Customer

8/14/2025

Very positive experience! From the start, Quinn was extremely helpful and respectful of our decision making process which made the purchasing process an easier decision! He was prompt with responses to our questions, and truly made us feel supported now only during the purchase process, but a genuine resource for the future as well.

DeForest, WI

Kory L|2024 GMC Sierra 2500 HD

Confirmed Service Customer

7/16/2025

Always friendly, returned my vehicle looking like it came out of the showroom

WAUNAKEE, WI

Steffen L|2017 Chevrolet Volt

Confirmed Service Customer

7/16/2025

On the plus side: You fixed the problem in a day without appointment. On the minus side: You didn't give my wife a ride back to the dealership in late afternoon because someone "forgot"! She had to bring another car and then drive both of them home by parking one and walking back to the other every mile. It took her 2 hours! Unconscionable!

MADISON, WI

William S|2017 Chevrolet Traverse

Confirmed Service Customer

7/24/2025

Very efficient

Verona, WI

Darlene E|2025 Chevrolet Equinox

Confirmed Service Customer

8/14/2025

Best service ever! Appointment was scheduled for the next day but I had to bring a day early due to having issue in getting back home (Yes, they did offer getting me home and back) but I didn’t want to trouble them. They serviced the appointment vehicle and I was able to swap out vehicles and bring another vehicle back for oil change, tire rotation etc.! All in the same day AND a day ahead of time!! Great work!!! Very happy with all of their c

Waunakee, WI

Michael M|2024 Chevrolet Malibu

Confirmed Service Customer

8/18/2025

John is an awesome customer service rep in your service department. He knows us and our vehicles and has always been attentive and responsive to our needs.

Madison, WI

John S|2016 GMC Yukon XL

Confirmed Service Customer

8/20/2025

John is a great service advisor. Always goes above and beyond for me.

Arena, WI

Daniel H|2025 Chevrolet Traverse

Confirmed Service Customer

8/20/2025

Good

DeForest, WI

Mary B|2023 Chevrolet Bolt EUV

Confirmed Service Customer

8/21/2025

I brought my newly purchased Bolt in for a general assessment as I had 7 days to decide if I wanted to keep it. The service advisor understood my request and explained what the technician would do. I also said I was hoping Bergstrom Middleton would be my go to service center for my car even though I did not purchase it at Bergstrom. The advisor informed me clearly where to come to pick up the car and how I would be notified when it was ready. I received a phone call while the car was being worked on to point out a need and if I wanted this to be worked on. The whole process was smooth.

Middleton, WI

Rebecca R|2025 Chevrolet Equinox

Confirmed Service Customer

8/22/2025

Was having trouble with google assistant since February purchase date

Middleton, WI

Andrew L|2025 Chevrolet Silverado EV

Confirmed Service Customer

9/11/2025

Purchased my vehicle at a different dealership further away. Brought to Bergstrom Middleton as it was closer and they were extremely helpful

Deforest, WI

Brad N|2016 Chevrolet Volt

Confirmed Service Customer

8/16/2025

Pleasing, but expensive, as usual.

Madison, WI

Melinda R|2026 Chevrolet Equinox

Confirmed Sales Customer

8/18/2025

Bergstrom Chevrolet in Middleton is a wonderful dealership to buy a car. Our salesman Quinn Ducey was fantastic and treated us with such kindness. He was patient and helped us find the right car to meet our needs. I highly recommend this dealership to anyone looking for their next Chevy vehicle. Once they go to this dealership they won’t go anywhere else!! Thank you, we love our Chevy Equinox!!

Madison, WI

Mary B|2017 Chevrolet Traverse

Confirmed Service Customer

8/20/2025

Very pleasant to deal with

MIDDLETON, WI

Adam C|2025 Chevrolet Equinox EV

Confirmed Sales Customer

8/21/2025

Quinn did an amazing job and walked me through all aspects of both the car and the sales process. I had test drove the Equinox EV at two other dealers, and I went with Bergstrom because Quinn went way above and beyond the sales people from the two other dealers.

Jesup, IA

George S|2025 Chevrolet Colorado

Confirmed Sales Customer

8/21/2025

John was sensational and the whole team I worked with. They made my car buying experience easy and would recommend anyone to Bergstrom Chevy.

Middleton, WI

Mike J|2025 Chevrolet Tahoe

Confirmed Service Customer

8/21/2025

I apologize for not remembering the name of the woman at the service desk but she was great. Very knowledgeable, friendly, outgoing and genuinely interested in what I needed that day. Great job.

Middleton, WI

Charles B|2022 Chevrolet Camaro

Confirmed Service Customer

8/25/2025

Great experience in an unfortunate situation. Part took a week to come in but they got it installed right away and detailed my car. I love the video clips too

Deforest, WI

Michelle T|2023 GMC Terrain

Confirmed Service Customer

9/9/2025

Friendly and cares

SPRING GREEN, WI

Charlotte C|2015 Buick Encore

Confirmed Service Customer

9/10/2025

Easy to get appointment. Service tech very pleasant and listened to concerns. Made sure jobs were done. Contacted us about need for part and what our options were for repair as well as quote. Liked the video report from mechanic.

Middleton, WI

Charles M|2024 Chevrolet Equinox

Confirmed Service Customer

9/12/2025

I was so happy that it didn’t take long at all

Portage, WI

Kevin G|2023 Chevrolet Silverado 1500

Confirmed Service Customer

9/15/2025

Did a great job!

Waunakee, WI

Edward M|2022 Chevrolet Equinox

Confirmed Service Customer

9/16/2025

very patient and helpful

MIDDLETON, WI

Greg S|2024 Chevrolet Equinox EV

Confirmed Service Customer

9/17/2025

Efficient, pleasant, no surprises.

Madison, WI

Madelin B|2021 Chevrolet Equinox

Confirmed Service Customer

9/21/2025

I felt very well taken care of at the dealership, from the time i stepped in to the time I left. They were quick to diagnose AND fix the issue. Provided a ride to my house and picked me up once my car was done, which was amazing bc I didn’t have another way of transportation.

Verona, WI

Lynn N|2018 Chevrolet Equinox

Confirmed Service Customer

9/23/2025

I'm very happy. My service person was so friendly and answered all my questions. Thank you

Waunakee, WI

Rohlinger Trust Dat R|2019 Chevrolet Equinox

Confirmed Service Customer

9/23/2025

I am not a fan of the use of the tekion.com service to provide customer notification about service.

MADISON, WI

Susan E|2025 Chevrolet Trax

Confirmed Sales Customer

9/25/2025

My experience at Bergstrom Chevrolet was excellent and sales advisor, Quinn Ducey, exceeded my expectations. Upon my arrival I was pleasantly greeted by anyone I met and made to feel welcome. This was my second purchase at Bergstrom and working with Quinn Ducey. I first spoke with him by telephone, and he made sure there was a vehicle on the lot that had what I was looking for. They understood my precarious situation and worked with me while I dealt with my auto insurance company and the finance company of my total loss vehicle. Quinn was very knowledgeable and receptive to what I wanted in the new vehicle and made sure I was happy with my purchase before I drove off. They turned my unpleasant situation of desperately needing a new vehicle into another pleasant experience.

Marshall, WI

Dan H|2020 Chevrolet 1500 Silverado

Confirmed Service Customer

9/25/2025

Fast friendly service

Madison, WI

Paul H|2025 Chevrolet Blazer EV

Confirmed Sales Customer

9/26/2025

Austin did an amazing job with finding out my needs and matching those with the Blazer EV. He was great to work with and answered every question I had for him.

North Freedom, WI

Richard B|2026 Chevrolet Silverado 1500

Confirmed Sales Customer

9/28/2025

The entire staff at Bergstrom Chevy of Middleton was extremely professional and easy to work with. They made an extra effort to make sure they got me into the vehicle I was looking for.

WAUNAKEE, WI

Michelle H|2026 Chevrolet Traverse

Confirmed Sales Customer

10/7/2025

John Seymour was outstanding and went above and beyond to make the experience of buying my first Chevy wonderful!

Waunakee, WI

Alex A|2023 Chevrolet Blazer

Confirmed Service Customer

10/7/2025

As always I had the best experience Great staff Fast and efficient Good prices And comfy waiting are with sweets and coffee

Madison, WI

Jennifer L|2023 Chevrolet Trailblazer

Confirmed Service Customer

9/14/2025

Service was quick, easy, and honest!

MIDDLETON, WI

Christopher S|2023 Chevrolet Silverado 1500

Confirmed Service Customer

9/15/2025

I got there just as they opened and was in and out in 30 minutes. Then sent a text to say what they found and a few minutes later they told me i was ready to go. Truck wash washed also. It was my first time and i wll definitely be back. Thank you

Madison, WI

Mark W|2025 Chevrolet Equinox EV

Confirmed Sales Customer

9/16/2025

We worked with Quinn to facilitate the purchase of an Equinox EV, and he was more than willing to answer any and all questions and take the time needed for us to understand the vehicle and the entire process. The dealership was spotless and neat, and we felt like a valued customer.

Verona, WI

Steven K|2025 Chevrolet Equinox

Confirmed Service Customer

9/17/2025

They did a good job and washed my car also had a nice place to sit while I wated for my car

Middleton, WI

Ana Maria D|2026 Chevrolet Equinox

Confirmed Sales Customer

9/15/2025

John Seymour did an amazing job helping me find the car I needed. He took the time to explain all the features thoroughly, followed up after the sale, and even made himself available on his day off. His dedication and professionalism truly stood out.

verona, WI

Robert C|2025 Chevrolet Tahoe

Confirmed Service Customer

9/23/2025

Greeted in a friendly, professional manner. Kept appraised of service progress and questions were answered.

Fitchburg, WI

Kory L|2024 GMC Sierra 2500 HD

Confirmed Service Customer

9/24/2025

Everyone is always super helpful and appreciative of our business.

WAUNAKEE, WI

Alex W|2019 GMC Terrain

Confirmed Service Customer

9/24/2025

Routine oil change turned into an engine replacement after metal was noticed in oil when changed. Dealership was very accommodating and staff was friendly and professional throughout the process, was given a loaner while my car was down. Thanks for the great service.

Fort Atkinson, WI

Amber S|2026 Chevrolet Equinox

Confirmed Sales Customer

9/24/2025

My experience at the dealership was amazing. I worked with Isaac and he was super nice. I will 100% recommend chevy to all of my friends cause they need to know how amazing this dealership is. Thank you for helping me buy my second car! I love it so much!

Oregon, WI

Kurt P|2025 Chevrolet Equinox

Confirmed Service Customer

9/27/2025

Very good service.

Cross Plains, WI

William M|2023 GMC Yukon

Confirmed Service Customer

9/29/2025

Good timely work

MIDDLETON, WI

Brian B|2021 Chevrolet 1500 Silverado

Confirmed Service Customer

10/9/2025

Good communication and work carried out as promised

CROSS PLAINS, WI

David T|2026 Chevrolet Silverado 1500

Confirmed Sales Customer

10/14/2025

I had a great experience buying my new Silverado. Quinn Ducey and the sales team walked me through the process of acquiring the vehicle. I was kept well informed throughout the process and any questions I had along the way were answered immediately and professionally. I have bought several vehicles from dealerships in the past, and I have never had a better experience. Thank you, Quinn, for the awesome experience. My new truck is awesome!

WAUNAKEE, WI

Gayla G|2022 Chevrolet Equinox

Confirmed Service Customer

10/17/2025

Very excellent service. The service manager was very excellent and was personally great. On phone when vehicle was done and came and told me. I was very appreciative.

Middleton, WI

Wendy K|2018 Chevrolet Cruze

Confirmed Service Customer

10/21/2025

Everything was fine

MADISON, WI

Ronda W|2025 Chevrolet Trailblazer

Confirmed Service Customer

10/21/2025

Great

Reedsburg, WI

William H|2023 GMC Sierra 1500

Confirmed Service Customer

10/24/2025

Service was great, service department took care of everything.

Evansville, WI

Charles B|2018 Chevrolet Bolt EV

Confirmed Service Customer

10/26/2025

My wife had to take the car to Bergstrom for me. She was kindly treated.

Middleton, WI

Scott B|2026 Chevrolet Traverse

Confirmed Sales Customer

11/3/2025

John was really interested in what we were looking for and not just trying to sell us something we didn't need.

Spring Green, WI

Greg S|2024 Chevrolet Equinox EV

Confirmed Service Customer

11/6/2025

Working with Luke is great. He is very professional and a good communicator. He was hampered however by issues with your tire suppliers. They seem pretty unreliable. They resulted in me having to return—twice—to have tires replaced.

Madison, WI

Colin C|2013 Chevrolet 1500 Suburban

Confirmed Service Customer

11/6/2025

As usual, Bergstrom's Middleton provides quality, convenient service.

Cross Plains, WI

Chad H|2019 Buick Envision

Confirmed Service Customer

11/8/2025

Felt like I was a number an they just wanted to sell service not needed

Richland Center, WI

Ellen N|2026 Chevrolet Equinox

Confirmed Sales Customer

11/8/2025

Austin was absolutely fantastic. We didn’t have the intent of buying a vehicle that day but he was so helpful and so smart!!

Oregon, WI

Aaron G|2026 Chevrolet Trailblazer

Confirmed Sales Customer

11/12/2025

Johny was great to work with. I felt very welcomed. He took the time to understand what my needs were and find the right vehicle for me without being pushy. He took the time to give me various options and continued to update me as other options became available. I will be back!

Cross Plains, WI

Jeanine J|2021 Chevrolet Trax

Confirmed Service Customer

10/8/2025

Everything went smoothly. I got there 15 min early, they took me right in and made quick work out of the oil change.

Middleton, WI

Kelly K|2026 Chevrolet Equinox

Confirmed Sales Customer

10/9/2025

We worked with Austin and felt he did a great job of explaining everything to us and made sure we felt comfortable driving away in our new car.

Cross Plains, WI

Peter L|2019 Chevrolet Tahoe

Confirmed Service Customer

10/13/2025

Very nice people. I was there for less then an hour for the work, excellent!

WAUNAKEE, WI

Jacqueline M|2025 Chevrolet Trax

Confirmed Sales Customer

10/16/2025

Austin & team were promoted in responding to my requests. No pressure and no pestering! I knew what I wanted and Austin took care of it for me.

Mauston, WI

Erik H|2025 Chevrolet Equinox

Confirmed Service Customer

10/20/2025

I was less than 3 miles from Bergstrom and my dashboard showed that low tire pressure on rear tire after the tire rotation. I immediately went back. Was told that the technicians did not look at my year and model of Equinox to fill the tires correctly at the right pressure. Had to wait another 5 minutes to get fixed. As technicians you should know this before releasing the vehicle to client.

DANE, WI

Tenzin T|2021 Chevrolet 1500 Silverado

Confirmed Service Customer

10/24/2025

Overall experience was good but there is always room for improvement. I didn’t get video from the mechanic regarding status of my vehicle and recommendations. The vehicle was kept longer than I expected. Overall, truck service was expensive but I think those works are necessary and am hoping it will stay intact. Salesman was good.

WAUNAKEE, WI

Wyatt H|2025 Chevrolet Silverado 1500

Confirmed Sales Customer

10/24/2025

Incredible experience! I was in a tough situation with the vehicle I brought in and they helped me get out of it!

Reedsburg, WI

Michelle T|2023 GMC Terrain

Confirmed Service Customer

10/27/2025

Fast and very friendly

SPRING GREEN, WI

M. Bridget S|2026 Chevrolet Silverado 1500

Confirmed Sales Customer

11/7/2025

Quick, easy, thorough.

Middleton, WI

Cody R|2019 Chevrolet 1500 Silverado

Confirmed Service Customer

11/12/2025

Quick service, quality work. Performed service as requested

MADISON, WI

Michael H|2021 Chevrolet Equinox

Confirmed Service Customer

11/13/2025

Cordial greetings and professional service

Madison, WI

Dedra E|2017 Chevrolet Cruze

Confirmed Service Customer

11/18/2025

Very friendly and professional. No complaints here❤️

Madison, WI

Denton M|2026 Chevrolet Silverado 1500

Confirmed Sales Customer

11/19/2025

Quinn is great. Most knowledgeable and honest sales advisor I have ever worked with.

Dane, WI

Karen J|2026 Chevrolet Equinox

Confirmed Sales Customer

11/20/2025

Sales Rep, Johny, was very professional during my visit. He had 2 vehicles ready for me to test drive and I actually went with the one that I had not planned on. He made the entire experience very seamless.

Mount Horeb, WI

Clark J|2017 Chevrolet Volt

Confirmed Service Customer

11/20/2025

On time. Personable mechanic.

MADISON, WI

Kevin L|2023 Chevrolet Blazer

Confirmed Service Customer

12/4/2025

As always, the team there is amazing. Professional and welcoming. Luke my service advisor is amazing always detailed in his explanations and provides options and assistance. I live on the other side of town, but this dealership (Bergstrom Middleton) is my dealership of choice, top notch every time I use them!

VERONA, WI

Lawrence K|2019 Chevrolet Equinox

Confirmed Service Customer

12/8/2025

Fast and accurate service: oil change; tire rotation: new tire monitoring sensor; brake inspection; help applying GM Awards.

MIDDLETON, WI

Corey V|2019 Chevrolet 1500 Silverado

Confirmed Service Customer

12/13/2025

Oil change was great

Cross Plains, WI

Barbara R|2026 Chevrolet Equinox

Confirmed Sales Customer

12/19/2025

Great Experience! Zach was totally knowledgeable about the vehicle we were purchasing and went over every detail of it with us. He was very friendly and easy to work with.

Middleton, WI

Caliber Collision C|2016 Chevrolet Camaro

Confirmed Service Customer

12/24/2025

James was refreshing to work with. He was engaged and helpful. You could tell that he was just as invested in getting our car repaired and back to us quickly. Thank you to James for helping us when we needed him most.

Middleton, WI

Jessie S|2026 Chevrolet Silverado 1500

Confirmed Sales Customer

12/25/2025

Considering all circumstances I had a very low pressure buying experience. I knew i wanted a new Chevy Trail Boss and was shopping around at a few locations. The sales rep was straight forward, misunderstandings and mistakes were taken care of immediately without hassle. Not just Bergstrom (I started with Bergatrom dealers in general because they have a good, professional, reputation) but my entire Trail Boss experience gave me a story to tell and a great memory.

Manitowoc, WI

Wayne O|2020 Chevrolet Equinox

Confirmed Service Customer

1/5/2026

I need to come back due to a part that was out of stock.

Madison, WI

Jennifer O|2026 Chevrolet Traverse

Confirmed Sales Customer

1/9/2026

Easy to work with

Mount Horeb, WI

Kyle W|2026 Chevrolet Silverado 1500

Confirmed Sales Customer

11/18/2025

Good experience. Really liked Austin

DeForest, WI

Holly W|2025 Chevrolet Silverado 1500

Confirmed Sales Customer

11/19/2025

They went above and beyond to help us with the purchase of our new truck . We drove 3 hours to test drive and decided we wanted it . It was later in the day but they stayed late and got everything done that night so we wouldn’t have to drive back the next day . Very happy with the service we received and highly recommend .

Greenleaf, WI

Pamela O|2026 Chevrolet Trax

Confirmed Sales Customer

11/20/2025

I had a experience from start to finish! John Seymour was so great to work with. I always felt like he was my advocate for getting the deal and car that I wanted. Very happy overall!

Madison, WI

Chris Y|2021 Chevrolet Blazer

Confirmed Service Customer

11/21/2025

Fast and friendly service. Always helpful.

Middleton, WI

James V|2024 Chevrolet Silverado 1500

Confirmed Service Customer

12/17/2025

Very helpful. And faster than I thought it would take

Middleton, WI

Autumn S|2021 Chevrolet Blazer

Confirmed Service Customer

12/18/2025

Poor communication. Rude staff.

Middleton, WI

Ruben M|2026 Chevrolet Colorado

Confirmed Sales Customer

12/22/2025

Easy, transparent and responsive.

Waunakee, WI

Melanie M|2020 Chevrolet Trax

Confirmed Service Customer

1/9/2026

They did a great job! As I entered my vehicle there was items from my glove box on the floor, I asked why and the person who checked me out said they have to check behind it an apologized and said he would talk to the service technician!

WAUNAKEE, WI

Jessica P|2026 Chevrolet Trailblazer

Confirmed Sales Customer

1/9/2026

Quinn made my experience the best car purchasing experience. I’ve had to date. He did a lot of legwork and we were in constant communication.

Oregon, WI

Paul R|2021 Chevrolet 1500 Silverado

Confirmed Service Customer

1/9/2026

Got me in and out quickly with excellent service.

LODI, WI

Chad H|2019 Buick Envision

Confirmed Service Customer

1/14/2026

Fast friendly service got me in an out quick

Richland Center, WI

Julie B|2026 Chevrolet Traverse

Confirmed Sales Customer

1/16/2026

Quinn went about and beyond with helping us purchase my new car. I wasn’t even planning on getting a new car. My car was in for service and I spotted the Traverse and instantly fell in love with it.

CROSS PLAINS, WI

Lowell R|2023 Chevrolet Colorado

Confirmed Service Customer

1/29/2026

Excellent service

CROSS PLAINS, WI

William L|2021 Chevrolet Colorado

Confirmed Service Customer

1/14/2026

Prompt efficient service

Madison, OH

Chad C|2020 Chevrolet 1500 Silverado

Confirmed Service Customer

1/17/2026

I’ve needed some extra work done recently on my Silverado and I always trust taking it to Bergstrom Chevrolet of Middleton and have Brad Rolstad work in my truck. He is always very professional and explains all the work he does so I have ease of mind. I will always take my truck to Bergstrom for any issue I need fixed or maintained.

Ridgeway, WI

Christopher G|2022 Chevrolet 1500 Silverado LTD

Confirmed Service Customer

1/18/2026

The Service writer and Lucas were very good at listening to me trying to understand my concerns with the Transmission/Engine performance of my 2022 Chevy Silverado. I appreciated Lukas.was able to have Silverado duplicate/repeat my concern so he was able to come up with an acceptable approach for possible remedy fix or correction.

Madison, WI

Timothy B|2026 Chevrolet Silverado 1500

Confirmed Sales Customer

1/21/2026

Very good experience from day1 . Quinn and management were very helpful and patient through the whole process.

Barneveld, WI

Michael K|2023 Chevrolet Suburban 1500

Confirmed Service Customer

1/24/2026

John Stucki is always helpful, pleasant and working for the best interests of the customer

Middleton, WI

Andrew M|2026 Chevrolet Equinox

Confirmed Sales Customer

2/2/2026

They were very friendly and willing to work with us

Middleton, WI

Raykawan T|2026 Chevrolet Silverado 1500

Confirmed Sales Customer

2/4/2026

Excellent top tier team. Zach in sales really goes above and beyond to ensure customer satisfaction. Excuse me I mean guest satisfaction, I love how they refer to me a as a guest and not as a transaction.

Madison, WI

Christine C|2025 Chevrolet Trax

Confirmed Sales Customer

2/5/2026

My salesperson John, was amazing. He not only assisted me in obtaining a new vehicle, but my husband as well! And with my long work hours, much of the administrative work was worked out through my husband behind the scenes. Everything was very easy.

MADISON, WI

Colin C|2013 Chevrolet 1500 Suburban

Confirmed Service Customer

2/5/2026

This is a quality service department managed by an experienced person who hires good mechanics and stays on top of all repairs, so if there’s an issue, the service manager is already aware of your vehicle and what’s being done. I couldn’t be happier with this store’s service department.

Cross Plains, WI

Mary F|2026 Chevrolet Equinox

Confirmed Sales Customer

2/14/2026

Quinn went above and beyond . He had patience and took the time to help us with all our questions. He is a great customer service representative. The atmosphere is very pleasant

Dane, WI

Keith M|2025 Chevrolet Silverado 2500 HD

Confirmed Sales Customer

2/3/2026

My experience was relaxed and informed thanks to Quinn Ducey, my sales advisor. I was looking for a particular type of truck. Quinn did a multi-state search as well as working up an order to build truck for comparison. Even more valuable was his ability to highlight what the differences were between the trucks. All this combined to make it easy to pick a winner.

Sun Prairie, WI

Mark L|2024 GMC Sierra 2500 HD

Confirmed Service Customer

2/5/2026

Great service team!

MIDDLETON, WI

Peter K|2025 Chevrolet Traverse

Confirmed Service Customer

2/6/2026

Timely done and expert service. Tim kept me well informed about what was found and needed with the service. Great vehicle and customer care.

Verona, WI

Linda H|2016 Chevrolet Cruze Ltd

Confirmed Service Customer

2/11/2026

Luke was great. Explain what was wrong to understand the problem with my car.

MIDDLETON, WI

Katherine S|2023 Chevrolet Traverse

Confirmed Service Customer

2/11/2026

Instead of washing the inside, everything was polished, including the steering wheel & floor mats. There was white liquid on the mats and some on my umbrella. The kind employee working with me did his best to wipe up the excess stuff. I can't wait for the polish to wear off as it's slick getting in & out of my vehicle. The price went up since my last detailing. I doubt I'll do this again. (The outside looked fabulous!)

Arlington, WI

Sanford J|2024 Chevrolet Colorado

Confirmed Service Customer

2/17/2026

good

Madison, WI

Marta N|2026 Chevrolet Equinox

Confirmed Sales Customer

2/27/2026

Geoff was great throughout the whole process of my car purchase. He answered all of my questions, was patient, and ensured that I was getting the right car for me.

Madison, WI

Vickie M|2026 Chevrolet Equinox

Confirmed Sales Customer

2/27/2026

Quinn Ducey was our sales person that sold me my car. I can’t thank him enough for showing us vehicles and not being pushy or anything. I explained what I wanted and he knew exactly the vehicle that I would might want to buy. The Vehicle has a lot of of safety features and controls, and he went over all of them very thoroughly I can’t express my gratitude and I did buy the vehicle. It’s everything I want and need for safety. I only looked at two cars and chose the second one mostly because of the sales person. And I just love this vehicle.

Waunakee, WI

Jason L|2026 Chevrolet Traverse

Confirmed Sales Customer

3/3/2026

Had a very pleasant experience with Austin and the team. They made sure to listen to what I was interested in and made sure I got the best value.

Middleton, WI

Rohlinger Trust Dat R|2026 Chevrolet Equinox

Confirmed Service Customer

3/4/2026

.

MADISON, WI

Tom E|2023 Chevrolet Tahoe

Confirmed Service Customer

2/19/2026

John Stucki always listens to my needs and follows thru

Middleton, WI

Miguela F|2023 Chevrolet Bolt EUV

Confirmed Service Customer

2/20/2026

People were very nice and the service personnel gave me information about what might be wrong with my car. Both complementary car drivers were personable and on time. It was a pleasant experience.

Verona, WI

David H|2020 Chevrolet 1500 Silverado

Confirmed Service Customer

2/20/2026

Excellent help with finding the problem and for contacting extended warranty company when just before I paid for the repair I ask if it should be covered by warranty.

Madison, WI

Sandra S|2026 Chevrolet Equinox

Confirmed Sales Customer

2/23/2026

Austin Gruss was the BEST car salesman I have ever delbt with over my years of buying new vehicles. He explained everything in detail and answered all of our questions. He was extremely patient with us. Quinn also assisted in the end, when Austin needed to move onto another appointment, he was also very patient with us, showing us the end details of the car, before we left the lot. I cannot remember the name of the guy that did the appraisal on my car, he lives on Lake Wisconsin, very down-to-earth gentleman, very personable, he made me feel comfortable when we went for a drive. We will definitely refer friends and family to this store for sure. Rod has been back to the service dept since, to add our "bow ties" , , thank you so much for the new 2026 Equinox, we love the vehicle.

Reedsburg, WI

Brandon B|2026 Chevrolet Traverse

Confirmed Sales Customer

2/24/2026

It was wonderful! Zack did an amazing job of being informative without being pushy. I'll definitely be doing business with him again when I need another car. Give that man a raise!

Madison, WI

Richard B|2026 Chevrolet Silverado 1500

Confirmed Service Customer

2/25/2026

John and the entire staff at Bergstrom could not have been more caring and helpful in getting our Traverse back on the road. Thank you!

WAUNAKEE, WI

Harold W|2023 Chevrolet Silverado 1500

Confirmed Service Customer

3/2/2026

Great technicians, friendly, advisors, and courteous and friendly shuttle driver

Fitchburg, WI

We But-N2 Autos L|2020 Chevrolet Malibu

Confirmed Service Customer

3/6/2026

The experience was good the technician are very knowledgeable and very friendly

Madison, WI

Joe S|2023 Chevrolet Silverado 1500

Confirmed Service Customer

3/8/2026

Great service and extremely quick.

New Glarus, WI

Randy G|2026 Chevrolet Corvette Stingray

Confirmed Sales Customer

3/10/2026

Excellent staff especially Quinn Ducey who worked with me to make sure I was totally comfortable with the corvette and whole experience. Could not have been better.

WAUNAKEE, WI

Tom S|2023 Chevrolet Tahoe

Confirmed Service Customer

3/6/2026

Oil change , what could go wrong?? It's always interesting talking to the service guys

VERONA, WI

Kenneth H|2016 Chevrolet Malibu

Confirmed Service Customer

3/7/2026

Car threw a code that I knew was beyond me. Showed up not knowing that an appointment may be necessary. My person didn't flinch and listened to me. We then had someone check it out, part was ordered and once in it was installed in a bit more than 1 hour. Only issue, which was out of your hands, was that the part took nearly 10 days to arrive.

MADISON, WI

Eric C|2021 Chevrolet 1500 Silverado

Confirmed Service Customer

3/9/2026

Went for routine maintenance and later we had a radiator reservoir hose come loose while driving. The Bergstrom Middleton Service shop was able to get my 2021 Chev Silverado in the very next morning. They promptly repaired the reservoir hose connection, refilled the radiator fluid and covered the tow costs to the dealership. After checking to make sure the Silverado was back road worthy they recommend an oil change. I went with the Mobile1 oil and filter replacement. When I picked up the Silverado there was no charge for a radiator hose fix/coolant replacement. To top it off Bergstrom Chevrolet of Middleton cover the oil change, so no out of pocket expenses for the extra maintenance. Thanks again John, our service Advisor, you rock when it comes to customer service.

Lac du Flambeau, WI

James H|2025 Chevrolet Equinox EV

Confirmed Service Customer

3/9/2026

I recently purchased an Equinox EV and they were able to answer my questions on how to better understand this vehicle.

Blanchardville, WI

Brian S|2026 Chevrolet Silverado 1500

Confirmed Sales Customer

3/12/2026

Quin made everything go very smooth and very fast

Arena, WI

Freida E|2026 Chevrolet Trax

Confirmed Sales Customer

3/13/2026

I had a great experience and Zach was great to work with

Oregon, WI

Joshua M|2024 Chevrolet Silverado 1500

Confirmed Service Customer

3/16/2026

In and out. Forgot my coupon and he still took care of it. Very much appreciated!!!!

Dane, WI

Brian F|2022 Chevrolet Bolt EUV

Confirmed Service Customer

3/16/2026

Service was quick and the lounge was comfortable.

Middleton, WI

Richard J|2021 Chevrolet Equinox

Confirmed Service Customer

3/20/2026

It is quite easy to make service appointments on line. The service from the technicians was prompt, accurate, and thorough. And, I did not have to wait over an hour for an oil change and tire rotation like I did at my former dealer. Thanks! Rich Johnson, Madison, WI

Madison, WI

Michael B|2026 Chevrolet Equinox

Confirmed Sales Customer

3/26/2026

We have done all our service work at Bergstrom but this was our first vehicle purchase, and it was a great experience from start to finish! Austin did a great job listening to our wants and matching them to the perfect Equinox RS and financing. It all came together brilliantly!!

Middleton, WI

Marilyn I|2026 Chevrolet Equinox

Confirmed Service Customer

3/27/2026

Extremely friendly service. No waiting and service completed in a very timely manner.

Madison, WI

Jennifer L|2026 Chevrolet Equinox

Confirmed Sales Customer

4/4/2026

Great customer service, great options.

Middleton, WI

Mary J|2019 Chevrolet Equinox

Confirmed Service Customer

4/4/2026

Always fast friendly and helpful

Middleton, WI

Chad C|2020 Chevrolet 1500 Silverado

Confirmed Service Customer

4/4/2026

Stopped in on a Friday afternoon to see if I could get an oil change and tire rotation. They were able to squeeze me in and Brad Rolstad got me in and out with top notched service as always.

Ridgeway, WI